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Mystery Shopping

What do your customers see and experience when they visit talk with your salespeople?  What specific help can you give your agents that will make the biggest difference in their performance and closing rates?

Professional shoppers can answer these questions and give you real, quantified and objective feedback to help you provide the guidance and training that will deliver marked improvement and results.  Sales trainer and consultant Myers Barnes credits having been shopped early in his career as the turning point in his career when everything started to click.  What could such insights mean for your sales?

Below is a list of Faculty members specializing in mystery shopping and coaching:

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Melinda Brody, MIRM Melinda Brody and Company, Inc. Altamonte Springs , Florida
p. 407.294.7614 sell@melindabrody.com

Melinda Brody and Company, Inc. has evaluated over 10,000 salespeople through her time tested professional mystery shopping service, and Melinda TRULY “walks her talk” in the world of sales! The firm now celebrates it’s 22nd year working exclusively with builders to evaluate and motivate their on-site sales team through high energy, REAL world sales seminars and “state of the art” video shopping.As a prominent instructor for the Institute of Residential Marketing, Melinda teaches The Challenges of New Homes Management and Certified New Home Sales Professional programs. And as a keynote speaker she has presented to Home Builder Associations nationwide as well as the SEBC, PCBC and IBS Super Sales Rally. All Melinda ever learned in sales is from her 19 year old daughter, MASTER CLOSER, Sarah Brody. Visit her site for FREE e-newsletter, “The Motivator.”

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Mary LeBlanc, LeBlanc & Associates, Carlsbad, CA
p. 760-438-1152 info@mleblanc.com

The team of LeBlanc & Associates provides its builder clients with an effective means to assess the strength of their sales agents through quality audio and video performance evaluations. See your sales agents as your prospective buyers do, and learn what it takes to build a truly productive sales organization. Mary shares what she’s learnedfrom her extensive years in the new home building industry and generates meaningful reports that provide specific insights to improve the performance of your sales team. She publishes a quarterly newsletter, The Home Front, which can be downloaded from her website.

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Shirleen Von Hoffmann, President & Sales Coach, HBA-Home Builder’s AdvantEdge. p. 866.600.3343 shirleen@homebuildersadvantedge.com

HBA is an innovative sales coaching company that teaches New Home Agents techniques that elevate them to a fresh place of success. We are a National Company that specializes in Sales Agent Secret Shopping, Sales Coaching, Seminars, and One-on-One onsite training for New Home Builders. In her 28 year real estate sales career Shirleen has only focused in New Homes and was always a Top Producer earning awards year after year always in the top 3 of any company she has worked for. Shirleen is an accomplished Sales Coach, Speaker and Author of two books. She is tenacious, to the point and speaks in a sales language that sales people understand! “My passion and focus is working with Builders to give them better solutions to achieve more sales. Through video we can evaluate sales performance and coach out the changes that need to take place. Agents are taught to do the extra steps necessary to be the very best!” In her latest book, “Secrets of Top Producers: A new way of selling for New Home Professionals,” Shirleen teaches Sales Agents new techniques to become Top Producing New Home Sales Professionals with her no nonsense, sales skills. www.HomeBuildersAdvantedge.com p. 866-600-EDGE

Sponsors and Affiliates

Builder Buyers Services Group North Star Synergies BuilderSourcing
Rouleau Communication Power Marketing & Advertising Backroom Management Services
Marketing Automation MyGPSforMoney CRM & Marketing Software

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